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Contract Marketing Analyst (£20,000 - £25,000 pro rata)

in Leeds

Immediate start!!!
Initial 4 month contract with the view to being extended
Marketing Analysis, Data Collection, Statistics!

Responsibilities:

Work within the marketing effectiveness team which Is part of insight team you will be responsible for:

Delivering world class digital campaign analysis and insight to enable the organisation to optimize their marketing within the digital channel.

Data sources
- Professional in collecting data
- Optimise data available to continuous improvement of outputs for stakeholders

Analysis
- Analyse and evaluate an array of sales customer and market data to make insight

Presentation
- Support the business by helping them understand and quantify the impact of the marketing activity by evaluating post campaign data and marketing spend
- Present results clearly ability to bring information to life

Desired skills and experience

Marketing knowledge:
- Understand the marketing model and how it is used in digital channels

Analytical skills:
- An understanding of regression analysis is desired
- Experiencing in an analytical focussed role or a relevant degree
- A mathematical thinker
- An understanding of statistical techniques
- Have a knowledge of digital marketing metrics and statistical techniques attribution and econometric modelling.

Presentation skills
- Ability to pull the threads together of the data and tell the story of the data to drive action


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Published at 23-11-2017
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